Email marketing is one of the most effective ways for a small business to reach out to customers. Get started on your email marketing program by setting goals that support your overall marketing and business goals. Collect customer names and email addresses to build your business’s email list; you can do this by collecting them in-store or on your website.
The majority of website traffic is driven by the search engines. Millions of people use search engines every day to research various topics, buy products, and go about their daily surfing activities. Search engines use keywords to help users find relevant information, and each of the major search engines has developed a unique algorithm to determine where websites are placed within the search results. When a user clicks on one of the listings in the search results, they are directed to the corresponding website and data is transferred from the website's server, thus counting the visitors towards the overall flow of traffic to that website.
Google is paying more attention to the meaning of search terms and less attention to the combinations of letters and words. It’s called “semantic search.” Scroll through the search results and see if other phrases, not just the phrase you entered, are bolded. If you see synonyms and related words in bold text, that means Google has created a semantic link between your words and these words. Write these down.
Use great titles for your content, titles which tempt or create curiosity – “How I got my website to load in 1.29 seconds” vs “Decrease your website load time”. Think “How I made Google my bitch!” vs “Improve your search engine rankings”. If necessary spend a lot of time titles – they are the portals to your website. Especially if you want great Social Media traffic, you'll need to find titles which trigger emotional responses. Curiosity. Shock. Anger. Eagerness. Empathy.
This website traffic checker is also free of charge – you don’t even have to register. There is also no separation of free and paid services or information. Just enter the website you want to investigate, and with one click you can find out a lot of information – aside from the estimated traffic, the tool also provides an assessment of the examined website’s value.
Note: There are literally dozens of places you can use a keyphrase, from captions to comments, web addresses to “Alt” tags. Feel free to get tricky if you’d like. But generally, the less visible it is to readers, the less important it is to Google. So focus on those elements listed above. That’s what readers (and therefore Google) really care about.
When it comes to traffic for sales or leads it varies from industry to industry and country to country, on the top of that it requires other complex process that are suitable only for the advanced paid traffic masters. In this article I will be discussing traffic for branding and improving rank on several web metrics which are responsible for judging the quality of a website such as Alexa rank, Similarweb Rank, Domain Rating, WOT Rank and so on.
People want to speak their minds and weigh in on subjects they feel passionately about, so building a community into your site is a great way to start a conversation and increase traffic to your website. Implement a robust commenting system through third-party solutions such as Facebook comments or Disqus, or create a dedicated forum where visitors can ask questions. Don’t forget to manage your community to ensure that minimum standards of decorum are met, however.
Figures on a free website traffic checker are never completely accurate – tests have shown there may be considerable deviations. Therefore, you should always consider the results as estimates and guidelines. The tools are more suitable for a quick traffic comparison of different websites than for determining precise key figures. Important: to ensure that the comparison is also meaningful, it is best to always use the same tool – otherwise the results can be heavily falsified.
It’s not enough to just share content through social channels – you need to actively participate in the community, too. Got a Twitter account? Then join in group discussions with relevant hashtags. Is your audience leaving comments on your Facebook posts? Answer questions and engage with your readers. Nothing turns people off quicker than using social media as a broadcast channel – use social media as it was intended and actually interact with your fans.
If you know how to find and target the right users, however, you may be able to build a huge fan following and consistently drive targeted traffic to your website from it. Natural Area Rugs is a pretty good example of what we are talking about, as it managed to build a Shralpin.com with a pretty impressive engagement rate, which is definitely quite an achievement given it’s an e-commerce business (which can probably be a huge challenge to promote on social media).
Another great way to get traffic is to join the social sites. They are popping up at an ever-increasing rate. By socializing with others on the net through these sites, everything you join or participate in gives you more people to see your site. And, if you're selling stuff from your site, you'll want to go to the places (interest groups) on the social site where people are interested in what you're selling.
SEMRush doesn’t just evaluate general traffic on a website. It also provides a breakdown of which keywords users searched for to lead them to your site. If you want to find out which keywords your competitors rank for, this tool can be very helpful. Like SimilarWeb, the information is not always completely accurate. Nevertheless, SEMRush works well if you just want an initial overview. They have a particularly good range of functions: you can display reports on domain overviews, organic research, and many other areas.
After confirming that there’s no recent update to search algorithms throwing things out of whack, identify which traffic source has seen the greatest decline – direct, referral, organic, paid, social. After pinpointing the source, work backward to determine what actions (or inactions) could be at fault. Check your content consumption and be sure it is on point with your target audience. - Keri Witman, Cleriti
Search engines crawl the Internet to find Web content and return it to update their massive databases. Savvy online marketers can craft their website content by tracking the most popular Internet search terms related to your business (with tools such as Google or Bing webmaster tools or Google Analytics), and ensuring their website contains those terms. Remember, it takes a few months for SEO to start kicking in, so the sooner you start, the sooner you’ll see results.
SEO-It might seem like I am saying this because that’s what I do but it’s a proven tactic for long term success. If you expect targeted traffic tomorrow it’s not going to happen with SEO but if you want long term success you need to do this. Part of SEO is content. If you create content that is useful or of value to your target, and share this content, then it will drive targeted traffic (and don’t forget the technical parts of SEO).
Google Analytics is an invaluable source of data on just about every conceivable aspect of your site, from your most popular pages to visitor demographics. Keep a close eye on your Analytics data, and use this information to inform your promotional and content strategies. Pay attention to what posts and pages are proving the most popular. Inspect visitor data to see how, where and when your site traffic is coming from.
I’m a big advocate of quality. It’s so much more important than frequency. In my experience, one great piece a month will get much better results than a so-so post once a week. But if you don’t want to reduce your frequency, you could try creating a format or series of posts that are easier to create, like interviews. This can fill in the weeks in between while you write something with more impact. Mix it up! 🙂
This is the reason we are here for them and in order to make sure they get the kind of traffic they need we work tirelessly with massive data sources which ensure that they get the best, accurately targeted traffic to their website. With our unique website, we have a promise of delivering just what a business needs by relying on the power that is offered by our immense traffic network of more than 20 million visitors who generate millions of clicks daily.
Traffic is therefore a decisive success factor for every website. Where does traffic come from? How can you increase your traffic? There are important questions to be answered if you want to run a successful website. You can answer these questions with analysis tools, for example – one of the most frequently used is Google Analytics. This is an external service from Google that you can integrate visibly into the source code of your website. Most web hosts now also offer traffic monitoring options.
Use Google. Google Adwords is the most popular method for traffic. Since they are the top search engine right now it make sense to advertise there if you can afford it. You bid on keywords to get your site at the top of the search when your keyword comes up. There is more involved but it's all laid out at Google. There are a lot of other sites that use this advertising strategy called pay per click or PPC.
I am new at this. I have been researching keywords and have found a few keyword phrases that nobody in the first page of Google results is even using in their Title Tag or H1 Tag. Some of the companies on the results page have a high pagerank and lots of backlinks. If I optimize for this exact keyword phrase with a new website, would I have much of a chance of getting on the first page eventually?
The hope is that other content creators will find the page useful and refer to it in their content. If your article gets referenced / mentioned / linked, then it’s Page Authority improves and it’s more likely to rank …and get more targeted traffic. The key is to both produce something that’s truly worth mentioning and to build a network of friends who create similar content. This article (and video) may help: How Does Social Media Affect SEO?
Getting systematic with traffic generation techniques is an important thing to do for regularizing the flow. Most bloggers will get enthusiastic about one strategy that is suggested by their favorite blogger and try that out. But they don’t follow that up. They forget about that strategy all together and move on to another method, without actually tracking what results that particular technique gives out. Consistency, patience and persistence matter a lot when it comes to traffic generation.
Think interviews are only for the big leaguers? You’d be amazed how many people will be willing to talk to you if you just ask them. Send out emails requesting an interview to thought leaders in your industry, and publish the interviews on your blog. Not only will the name recognition boost your credibility and increase traffic to your website, the interviewee will probably share the content too, further expanding its reach.
“In conclusion, this research illuminates how content characteristics shape whether it becomes viral. When attempting to generate word of mouth, marketers often try targeting “influentials,” or opinion leaders (i.e., some small set of special people who, whether through having more social ties or being more persuasive, theoretically have more influence than others). Although this approach is pervasive,recent research has cast doubt on its value (Bakshy et al. 2011; Watts 2007) and suggests that it is far from cost effective. Rather than targeting “special” people, the current research suggests that it may be more beneficial to focus on crafting contagious content. By considering how psychological processes shape social transmission, it is possible to gain deeper insight into collective outcomes, such as what becomes viral.”