Once you decide to cover a topic, speed is everything. If it takes you a week to publish the post, there is a good chance the topic was already covered by other news blogs and readers won’t be interested in it anymore. Determining the right balance between speed, quality, and accuracy of information is everything for time-dependent content. To read more about Texas Monthly, check out this article by Glen Allsopp.
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Participate in Twitter chats. They don’t differentiate by the type of website you are trying to drive traffic to!
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Thanks, Iain. And, sometimes you can score a backlink from blog commenting on popular domains. Enter the above code: Yup, I think it’s a very important fact that a lot of people miss. Not to mention the fact these people would also be webmasters in your niche that would probably like to link to you.
Sharing your content out the right way is important – but an added bonus is if you can get your audience to share it straight from your website. To do that, you need some easy social sharing buttons.
Actually, many of the questions you can find if you follow the pattern in the previous section will be long-tail queries with a relatively small search volume. Outbrain and Taboola help place native ads. These are the sponsored posts on sites like Forbes and Fortune — the ones that have clickbait headlines like “You Won’t Believe How Fast This Woman Lost 25 Pounds.”
Personally I like a mix of content leverage with social media and paid advertising. Relationships spawn quickly from there and you can benefit from accidental SEO (the best kind).
Videos: Short and to the point, videos can help introduce you and your services. And landing page videos can help you convert visitors into customers.
🙂 February 13, 2015 at 12:37 pm Promoting your blog content with a variety of messages will keep your feed fresh and attract your target audience to your website.
Add images to your old (and upcoming) blog posts Great list! I have been blogging for years but only started taking it seriously recently. I have fans who repeatedly visit my site daily/weekly and I get new followers daily but I would really like to boost it. Need more traffic! Implementing your lists and I will check back in with either a success story or epic fail. Someone should probably just tell me if my blog sucks or not. :)
Start a social media promotion group. Invite people you respect. Each person can submit content for others in the group to Tweet, Like, etc. only if it’s a good fit. Organize this for free using Google Groups.
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Akanksha Sharma I still have a problem with the amount of pages, the keywords and the language. February 12, 2015 at 3:09 pm
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Who are my influencers? And how do I find out what they care about? This is an incredible case study into the intersection between technical/strategic SEO and content marketing strategy. Is the Japanese SEO market less developed than English language optimisation? I’m just wondering the extent to which under-optimised keyword competition played a role in being able to dominate manly keyword verticals that are already saturated in English language markets?
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It’s optimized pretty well so it shouldn’t have any significant performance impact 17. Foster a Sense of Community
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Share7 Log In Advertising on the social networks will generally still be cheaper than the PPC campaigns you can run on Google. And the essential part of ads you can run on social media is that you can set up very focused audiences based on the interests and locations.
Short answer: you want to look at niches that are related to that space. Obviously there aren’t any “office space rental” blogs out there. But there are plenty of real estate and small business blogs that cover office-related topics.
You’ll probably have several groups of similar posts to consolidate. Once you consolidate them, you should:
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You have a DA of 41 — what is your process behind picking an (admittedly gutsy) target with ~60% keyword difficulty? Is there a rule of thumb that you’re using? What if you have a new site, and your DA was, say, 20-25 — how would that change what you targeted?
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