Web traffic is measured to see the popularity of websites and individual pages or sections within a site. This can be done by viewing the traffic statistics found in the web server log file, an automatically generated list of all the pages served. A hit is generated when any file is served. The page itself is considered a file, but images are also files, thus a page with 5 images could generate 6 hits (the 5 images and the page itself). A page view is generated when a visitor requests any page within the website – a visitor will always generate at least one page view (the main page) but could generate many more. Tracking applications external to the website can record traffic by inserting a small piece of HTML code in every page of the website.
2. Engage yourself in guest blogging to websites belonging to your niche. Blogs are a great source for traffic, guest post on quality blogs can bring back traffic from those blogs. Commenting on blogs can also deliver back links but remember do not blindly comment on every other blog, post the comments only when you have something important to deliver.
Set up a blog. These are a very good method for getting traffic to your site and they are free. You can start one at one of many free blog sites. Then you set up a feed for content and then go to other blogs with the same topics or fields of interests and read and comment on their articles. As well a lot allow you to post your article which gives you more traffic.
Websites produce traffic rankings and statistics based on those people who access the sites while using their toolbars and other means of online measurements. The difficulty with this is that it does not look at the complete traffic picture for a site. Large sites usually hire the services of companies such as the Nielsen NetRatings or Quantcast, but their reports are available only by subscription.