How many people visit your website every day? This question is particularly interesting to website operators when running their competitive analysis. However, the good news is there are special tools that can assist you if you run your own website and want to see how much traffic you have. Here are some options to help you find out about your website traffic, without high fees or running Google Analytics.
Once you have your list, choose an email marketing service provider that can provide design templates, send the emails for you and help you comply with CAN-SPAM and privacy regulations. Track the results of your email campaigns using analytics tools from your email marketing service provider, and update your email database regularly to ensure the addresses are still current.

Be helpful – forget the sales pitch. People want to “solve a problem” – make sure you, your product and your website are focused towards solving a problem – whatever it may be. Whether it’s “What shall I cook tonight?” or “How to increase website traffic” – your social media marketing should all be about solving “Someone Else’s Problem” (a twist on the meaning of the SEP - with apologies to Douglas Adams). At CollectiveRay, our articles do just that.


This post and the Skycraper technique changed my mind about how I approach SEO, I’m not a marketing expert and I haven’t ranked sites that monetize really well, I’m just a guy trying to get some projects moving on and I’m not even in the marketing business so I just wanted to say that the way you write makes the information accesible, even if you’re not a native english speaker as myself.
If you know how to find and target the right users, however, you may be able to build a huge fan following and consistently drive targeted traffic to your website from it. Natural Area Rugs is a pretty good example of what we are talking about, as it managed to build a Shralpin.com with a pretty impressive engagement rate, which is definitely quite an achievement given it’s an e-commerce business (which can probably be a huge challenge to promote on social media).
I am going to start by assuming you have identified who your target is. If you have done that homework (which most small businesses miss) then kudos to you. I will give you 4 pointers to help you drive targeted traffic. I will also forewarn you that these will cost you a lot of time and possibly a lot of money so I would also advise you to speak to someone who does these things professionally.
Website traffic is an indicator of how popular content is. As a website operator, the corresponding value also gives you an indication of how much traffic you need to generate to achieve similar success with other projects. Suppose you want to build a profitable blog on a specific topic: then you should know how much traffic the most successful bloggers generate in this area. By using a detailed competition analysis, you can then estimate which measures work for the competition and which ones don’t – conclusions that you can then use for your website.
Social-If you have identified where your target spends their time online go there. One of my personal quotes is “Meet Your Clients on Their Terms, Where They Are”. Remember that you are in their space so act accordingly. If you jump on any social platform and sell, sell, sell you will not do well at all. Provide value, be personable and engage with others. It’s 80% give and 20% take on social.
So many businesses are focused on attracting new customers through content marketing that they forget about more traditional methods. Email marketing can be a powerful tool, and even a moderately successful email blast can result in a significant uptick in traffic. Just be careful not to bombard people with relentless emails about every single update in your business. Also, don’t overlook the power of word-of-mouth marketing, especially from people who are already enjoying your products or services. A friendly email reminder about a new service or product can help you boost your traffic, too.
Website traffic is an indicator of how popular content is. As a website operator, the corresponding value also gives you an indication of how much traffic you need to generate to achieve similar success with other projects. Suppose you want to build a profitable blog on a specific topic: then you should know how much traffic the most successful bloggers generate in this area. By using a detailed competition analysis, you can then estimate which measures work for the competition and which ones don’t – conclusions that you can then use for your website.
Piggy back on the success of others. Create a presence on websites which are highly trafficked. This is beside the Facebooks, the Twitters, and the YouTubes. Figure out the relevant sites in your niche and get yourself linked in there. If you are a music producer, it’s Soundcloud. If you are a Joomla developer, it’s the JED. If you focus on WordPress, it’s the Plugins directory. Find the behemoth in your niche, and piggyback a ride on their success. It's also good to find a niche in your niche. Riding on somebody's success is a guaranteed way of increasing website traffic. Hence the reason people guest post. More on that later.

Tracking tools can provide website operators with a useful indication on how to adapt an online project to suit a target group. These tools focus on user profiles, which reveal how users find the website, and which content provokes interactions. This information is based on user data, which can be subject to stringent data protection guidelines in some countries within the European Union. Find out...


Extra perks of SimilarWeb include their Top Websites Ranking: in this category, you select an industry rather than a domain – like fitness, fashion, or electronics – as well as a country. SimilarWeb will then show you the most traffic-rich websites for your industry and country. In the free version, however, you only see the five most successful websites. Also, concrete numbers are only available in the paid version. However, the function is still useful for broadly assessing your competitors.
For a website to be successful it all starts with landing pages that convert well and have high conversion rates. This means that a high percentage of the people that visit your website also actually perform a desired action. A desired action could be the purchase of a product, a membership registration, newsletter subscriptions or clicking on an advertisement, but it can also be any action that you want your visitors to do that goes beyond simple web browsing.
Like you I am a scientist and like you did in the past, I am currently working on translating great scientific literature into tips. In my case it’s child development research into play tips for parents. I can already see that the outcome of my experiment is going to be the same as yours. Great content but who cares. I hadn’t even thought about my key influences. I know some important ones, but don’t see how they would share my content. I thought I was writing content for my potential customers. Is your SEO that works course the same as the content that gets results course? Sorry if I sound a bit dim asking that question.
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