Be helpful – forget the sales pitch. People want to “solve a problem” – make sure you, your product and your website are focused towards solving a problem – whatever it may be. Whether it’s “What shall I cook tonight?” or “How to increase website traffic” – your social media marketing should all be about solving “Someone Else’s Problem” (a twist on the meaning of the SEP - with apologies to Douglas Adams). At CollectiveRay, our articles do just that.
The simplest explanation for a sudden and unexpected drop in website performance is often analytics tags failing to fire. Always check tracking first to make sure website visitors are being accounted for before making drastic changes. Reconciling tracking issues will help mitigate the long-term impact. Additionally, making friends with your IT department will help avoid issues before they arise. - Nina Hale, Nina Hale / Performance Digital

Be helpful – forget the sales pitch. People want to “solve a problem” – make sure you, your product and your website are focused towards solving a problem – whatever it may be. Whether it’s “What shall I cook tonight?” or “How to increase website traffic” – your social media marketing should all be about solving “Someone Else’s Problem” (a twist on the meaning of the SEP - with apologies to Douglas Adams). At CollectiveRay, our articles do just that.
Now that you know how to estimate a website’s traffic, why not check out our roundup of the best websites on the internet The Best Websites on the Internet The Best Websites on the Internet An enormous list of the best websites on the Internet, in fourteen handy categories. These are considered to be the top-of-the-line sites that will get you what you need. Read More  and see how popular they are?
Disclosure: CollectiveRay is funded personally out of pure passion for helping people working with websites. We do however generate some income through recommendations of products. This means if you click on a link and purchase an item we link to, we will receive a small sum out of that sale. We usually partner with vendors to make your purchase cheaper than buying direct.
Think interviews are only for the big leaguers? You’d be amazed how many people will be willing to talk to you if you just ask them. Send out emails requesting an interview to thought leaders in your industry, and publish the interviews on your blog. Not only will the name recognition boost your credibility and increase traffic to your website, the interviewee will probably share the content too, further expanding its reach.

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Website operators pull out all the stops to try and guide visitors to their web presences, through advertisements, links, or simply high-quality content. To measure the impact of different measures, Google Analytics tracks the behavior of site visitors and sums it up in detailed statistics. But how does Google do this and how can this be useful for your site?

Web analytics is the measurement of the behavior of visitors to a website. In a commercial context, it especially refers to the measurement of which aspects of the website work towards the business objectives of Internet marketing initiatives; for example, which landing pages encourage people to make a purchase. Notable vendors of web analytics software and services include Google Analytics, IBM Digital Analytics (formerly Coremetrics) and Adobe Omniture.

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