The simplest explanation for a sudden and unexpected drop in website performance is often analytics tags failing to fire. Always check tracking first to make sure website visitors are being accounted for before making drastic changes. Reconciling tracking issues will help mitigate the long-term impact. Additionally, making friends with your IT department will help avoid issues before they arise. - Nina Hale, Nina Hale / Performance Digital
Creating content with a baked-in incentive for thought leaders to share it like thought leader “round up” posts (Richard Marriott from Clambr has a great free in-depth guide on the subject here: http://www.clambr.com/expert-roundups/), best of lists, lists of tips and resources where you’re linking to and citing other folks’ content (which gives them an incentive to share)
This one is so obvious, we’re going to look at it first. Paid search, social media advertising and display advertising are all excellent ways of attracting visitors, building your brand and getting your site in front of people. Adjust your paid strategies to suit your goals – do you just want more traffic, or are you looking to increase conversions, too? Each paid channel has its pros and cons, so think carefully about your objectives before you reach for your credit card.
Slide presentation, though this seems traditional way, a presentation with attractive slides can bring more traffic and leads to your business. If you’re more concerned about leads than traffic, start creating a slide or hire a designer. I recommend Slideshare.net to share your slides, as this can bring more exposure to your slides. You can check out the Harsh’s profile on Slideshare, where he utilized his webpage to PDF technique, to create slides for SlideShare.

SEMRush is primarily a search engine optimization tool, meaning you’d use it as a website owner to help find and target keywords that bring you more search engine traffic. However, as a regular web surfer, you can use it to see what kind of search traffic a site gets How Search Engines Work & Ways to Improve Your Search Results How Search Engines Work & Ways to Improve Your Search Results Tired of searching a bunch of times to find what you want? Here's how search engines actually work and what to do to make your searches faster and more accurate. Read More .
“After enough time in the trenches, I’m a bit tired of the whole ‘I’ll scratch your back if you scratch mine’ mentality. So my goal is to show you how to scratch YOUR OWN back and be self reliant in your success and results moving forward. Best part of this? You get to be your OWN person… and follow your own path to the riches that will follow.” –Mark Tandan
You may also want to use a third-party website for advertising purposes: with well-placed ads on blogs and websites that match your target audience, you reach many potential customers. In this context, it also makes sense to check website traffic beforehand, since the more people that visit your site means that more people come into contact with your ads.

Like you I am a scientist and like you did in the past, I am currently working on translating great scientific literature into tips. In my case it’s child development research into play tips for parents. I can already see that the outcome of my experiment is going to be the same as yours. Great content but who cares. I hadn’t even thought about my key influences. I know some important ones, but don’t see how they would share my content. I thought I was writing content for my potential customers. Is your SEO that works course the same as the content that gets results course? Sorry if I sound a bit dim asking that question.
Search engine optimization (SEO), is the ongoing practice of optimizing a website to help improve its rankings in the search engines. Several internal and external factors are involved which can help improve a site's listing within the search engines. The higher a site ranks within the search engines for a particular keyword, the more traffic they will receive.
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